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August Is Black Business Month, Middle Children’s Day and More

It’s also your chance to help out a budding entrepreneur on National Lemonade Day.

Published

3 years ago

August 1, 2021

INSTORE Staff Instore July 2021 Issue

1 BLACK BUSINESS MONTH is held in August every year to recognize Black-owned businesses across the country. It’s your chance to show support and encourage minority entrepreneurs. Can you be more purposeful in your sourcing? Join in a community event? Help promote up-and-coming artisans? It’s not just about doing the right thing. There are myriad business benefits to exposing your business to diversity and new communities.

6 The blurb for NATIONAL FRESH BREATH DAY says dentists and oral care professionals “applaud this day dedicated to fighting bad breath.” They aren’t the only ones. Your customers will too. At the very least, hand out mints in the morning huddle along with tips on maintaining sweet smelling oral hygiene.

8 Bust out a good wine (not too old, not too young) and invite middlings to come in and celebrate today, MIDDLE CHILDREN’S DAY, with some specially selected and priced merchandise (not too high, not too low).

20 It’s NATIONAL LEMONADE DAY! Check with your staff to see if any of their children want to set up a lemonade stand outside the store for the day.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”