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August Is Black Business Month, Middle Children’s Day and More

It’s also your chance to help out a budding entrepreneur on National Lemonade Day.

Published

3 years ago

August 1, 2021

INSTORE Staff Instore July 2021 Issue

1 BLACK BUSINESS MONTH is held in August every year to recognize Black-owned businesses across the country. It’s your chance to show support and encourage minority entrepreneurs. Can you be more purposeful in your sourcing? Join in a community event? Help promote up-and-coming artisans? It’s not just about doing the right thing. There are myriad business benefits to exposing your business to diversity and new communities.

6 The blurb for NATIONAL FRESH BREATH DAY says dentists and oral care professionals “applaud this day dedicated to fighting bad breath.” They aren’t the only ones. Your customers will too. At the very least, hand out mints in the morning huddle along with tips on maintaining sweet smelling oral hygiene.

8 Bust out a good wine (not too old, not too young) and invite middlings to come in and celebrate today, MIDDLE CHILDREN’S DAY, with some specially selected and priced merchandise (not too high, not too low).

20 It’s NATIONAL LEMONADE DAY! Check with your staff to see if any of their children want to set up a lemonade stand outside the store for the day.

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”