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Fashion Jewelry Brings the Fabulous

From giant statement-makers to everyday go-tos, fashion jewelry offers affordable appeal.




FASHION JEWELRY OFFERS COUTURE-CURIOUS CUSTOMERS a way to experiment and beginning buyers an affordable option to play. For those reasons and others, it’s never a bad idea to have a selection of carefully curated fashion jewelry in stock as an alternative to your more precious pieces.


Ring in 18K gold plate and black brass metal with cubic zirconia stones., (212) 465-8500. $72

Daring Designs Push the Bounds of Imagination

These outside-the-box designs take advantage of fashion jewelry’s lower price point and nontraditional materials to push the bounds of what is possible. A customer who might balk at investing a diamond-level amount of funds in an avant-garde piece can breathe more easily when the bold bling they admire sparkles with CZ instead.

V Jewellery Runa earring

V Jewellery

Sterling silver earrings with white sapphire and cubic zirconia.

$153.75, +44(0)121 329 3113


19 Fashion Jewelry Looks That Truly Bring the Fabulous

Marcia Moran

Necklace in rhodium plating with wood and titanium druzy.

$163, (323) 571-8191

Janna Conner jewelry

Janna Conner

Ring in 18K gold plated brass with strawberry quartz.

$40, (213) 915-6576

Christina Greene jewelry

Christina Green

Earrings with black onyx in 18K yellow gold over sterling silver.

$250, (832) 803-9152

Daniel Espinosa Jewelry Aquarella

Daniel Espinosa Jewelry

Earrings in 22K yellow gold over sterling silver with amethyst (86.04 TCW).

$1,985, +52 55 900 2424

Suzanna Dai jewelry

Suzanna Dai

Earrings with rhinestone-chain covered balls connected by gold chains with top backed in ivory leather and sterling silver post.

$220, (917) 412-8679


Evocateur Westport Cuff


Cuff bracelet in 22K yellow gold leaf with enamel.

$328, (203) 820-8786

Sarah Magid Electric Fringe Bracelet

Sarah Magid

Bracelet in brass metal with 12K yellow gold finish.

$248, (646) 756-0302

Sundrop Jewelry

Sundrop Jewelry

Sterling silver necklace with sun-melted recycled green bottle glass elements.

$300, (707) 786-3767

Classic Creations Offer Maximum Appeal for the Price

These pieces carefully combine iconic concepts of traditional jewelry design with the more affordable but still high quality materials of fashion jewelry to create easy-to-love jewels that any number of customers would be delighted to bring home. Maximum appeal with minimum sticker shock.

ELLE Jewelry necklace

ELLE Jewelry

Silver and 14K rose gold plate necklace with mystic quartz.

$140,, (469) 221-0866

Nina Nguyen necklace with boulder opal

Nina Nguyen

Necklace with boulder opal in 22K gold vermeil on oxidized sterling silver chain.

$695, (720) 459-7664


Isabelle Grace Jewelry necklace

Isabelle Grace Jewelry

Necklace with jade drop studded with two-toned crystal accents on 14K gold-filled or sterling silver oxidized chain.

$48, (508) 951-1749

Capwell + Co. Mystic Spring Necklace

Capwell + Co.

Necklace with goldtone plating and lapis and amazonite stones.

$99, (844) 539-1234

Michelle Pressler earrings

Michelle Pressler

Earrings with gold-filled rings hand-wired together with Ethiopian opals and suspended green onyx drops.

$228, (215) 923-9392

Frederic Duclos necklace

Frederic Duclos

Necklace in sterling silver featuring amazonite, amethyst, and mother-of-pearl.

$280, (866) 898-3636

JY Jewels necklace

JY Jewels

Necklace in rose gold plate with precision cut ochre crystals.

$250, +61 407 358 368

Atelier Coralia Leets cuff bracelet

Atelier Coralia Leets Jewelry

Cuff bracelet in 18K gold plated sterling silver with rose quartz, peach quartz, and citrine quartz stone.

$398, (407) 622-6515

Freida Rothman bracelet

Freida Rothman

Bracelet in 14K gold plated silver with cubic zirconia accents.

$220, (718) 513-4114

Becky Stone writes about jewelry styles for INSTORE. She is founder and CEO of well-known jewelry blog Diamonds in the Library.



Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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