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My Life and Sanity Files

My Life: David Iler

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David Iler

Alchemy, Portland, OR

David Iler, a custom jeweler, goldsmith and stone-setter known for platinum casting, spends part of his days leaning over a counter with paper and pencil, sketching clients’ dreams into possibilities. But the heart of his store —named America’s Coolest Small Store in 2014 — is in the back, where Iler and company render those visions in precious metal. He takes pride in the fact he’s not afraid to get his hands dirty.

 

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Why This Fourth-Generation Jeweler Chose Wilkerson for a Very Special Sale

Parian & Sons of Franklin Lakes, NJ was founded in the early part of the 20th century. But even stores that have successfully made it through the Great Depression, a World War and the Woodstock Generation must come to an end. With no family wanting to continue the tradition, the time was right for Glenn Parian and his wife, Maria, to retire. And what better way to do so than by hiring Wilkerson to help with the store’s liquidation sale. As Glenn puts it, with his credit card machine humming to the tune of up to 200 transactions a day, he couldn’t have done it without Wilkerson. “This is what they do,” he says. “This is what they do for everybody.”

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