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The Straight Line Diamond Necklace Goes from Red Carpet to Reality

It may be simple, but it’s turning heads across the country.

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Olivia-Rodrigo
Olivia Rodrigo wearing De Beers Jewellers’ 18K gold flexible bezel set diamond necklace. Photo courtesy of Shutterstock.

WHETHER YOU PREFER the term tennis or eternity necklace, the simple straight line diamond set worn choker length or just below has made a strong comeback. Whether set into prongs or bezels or channel set, these create a streamlined and elegant statement on their own or can be layered with any other necklace, whether it be yellow gold chains or symbolic pendant necklaces. Many celebrities wore them throughout the awards shows and in their everyday lives in round diamonds or fancy cuts of baguettes, princess, pear and marquise shapes. It’s a piece that every one of your customers should think about when creating a jewelry wardrobe.

Graziela 18K white gold and diamond necklace.

Graziela

18K white gold and diamond necklace.

grazielagems.com

$14,500

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Anita Ko 18K white gold diamond choker.

Anita Ko

18K white gold diamond choker.

anitako.com

$45,875

Melissa Kaye  18K gold and diamond Ashley Necklace.

Melissa Kaye

18K gold and diamond Ashley Necklace.

melissakayejewelry.com

$69,750

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This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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