Social Media Sensation

When Police Helped This Jewelry Store Move, the Result Was a Viral Facebook Post

The store’s social media fans thought this was very cool.

Published

1 year ago

May 4, 2023

INSTORE Staff Instore May 2023 Issue

Joan Charlene Little and the team at Genesis Jewelry received help from an unexpected source for a recent store move, and the result was a viral Facebook post. Says Little: “We moved into our new store on Labor Day weekend. We moved our inventory with the help of our local police department. Two officers and one K-9 officer. Very smooth, easy move. We posted photos on our Facebook page. It was a hit. For us, ‘viral.’”

Looking for a Seamless Sale? Call Wilkerson

After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”