(PRESS RELEASE) FORT SMITH, AR — Sissy’s Log Cabin, the mid-south’s premiere fine jewelry destination, broke ground outside the brick-and-mortar location that will house its new Fort Smith store, bringing the well-known “Sissy’s Experience” to Arkansas’ northwest region. The new store is located at 4410 Phoenix Avenue and is expected to open in April 2025.
Designed by architect Jesse Balaity, the location is undergoing interior renovations that will blend a modern aesthetic with the signature Sissy’s Log Cabin shopping experience. The 5,200 square foot store will feature state-of-the-art fine jewelry displays and will offer an immersive retail journey including styling, try-ons, custom design, and personalization options.
“Fort Smith has a rich history in the state of Arkansas, and it is truly a privilege to bring our family-owned, Arkansas-based business to this community,” said William Jones, president of Sissy’s Log Cabin. “As we expand into the northwest part of our state, we look forward to serving a new region of customers and being a part of your special moments for a lifetime.”
“Northwest Arkansas is truly a place of growth and opportunity, and our family is genuinely excited to bring our passion for fine jewelry to the Fort Smith community,” added Bill Jones, CEO of Sissy’s Log Cabin. “We’re ready to get to know our new neighbors, hear their stories, and become their go-to jeweler for life. Our promise is simple, but forever: Every time you walk into Sissy’s Log Cabin, you’ll find exceptional service, an expansive selection, an extraordinary experience, and quality pieces.”
The Fort Smith store will be the seventh Sissy’s Log Cabin storefront, joining locations in Pine Bluff, Little Rock Heights, Little Rock Promenade, Jonesboro, Conway, Arkansas, and Memphis, Tennessee, as well as an e-commerce site.
To follow updates on the new location, visit here.
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