Press Releases

Aaron Basha Launches New Jewelry

(PRESS RELEASE) During an unprecedented time when unity and love are more vital than ever, Aaron Basha, the NYC-based family-owned jewelry boutique known for its sentimental and whimsical fine jewelry, has released the Love is My Religion necklace to represent love’s triumph above all. Right now, 15% of sales from each Love is My Religion necklace is going to Robin Hood’s Covid-19 Relief Initiative, to benefit at-risk women and children affected by COVID-19.

The design encompasses the foundational element of all major religions – love. The Love is My Religion necklace is the perfect gift for this Mother’s Day, as no love is stronger than a mother’s unconditional love for her child. The pendant features the icons representing many of the world’s religions circling a heart cut-out, symbolizing tolerance, love and respect for all. Like all Aaron Basha jewelry, each Love is My Religion necklace is hand-crafted, and is made with gold vermeil and lined with sparkling diamonds. The versatile design comes in either a colorful 20” beaded chain or a faceted and adjustable 18-20″ gold ball chain and retails for $525.

Additionally, $100 from each sale of Aaron Basha’s popular Evil Eye Diamond bracelet will go to Robin Hood’s Covid-19 Relief Initiative. The evil eye is said to protect from negative energy while also providing power and warding off misfortune. Available in yellow, white and rose vermet, the bracelet features a light blue enamel evil eye lined with sparkling diamonds and is set on a statement-making red cord band. The piece is available in both children and adult sizing and retails for $365.

Both pieces are available for purchase on Aaronbasha.com

Aaron Basha’s Evil Eye Diamond bracelet

INSTORE Staff

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