Press Releases

Beauvince Jewelry Launches New Capsule Collection for Winter 2020

(PRESS RELEASE) In an unpredictable year, a commitment to the familiar, cherished, and meaningful is palpable. There is a renewed appreciation for small family-owned businesses, handmade goods, and remarkable quality. Komal Bajaj Sankar, a second-generation jeweler, creates one-of-a-kind pieces and experiences for couples, families, and self-purchasing women through the enduring legacy of diamonds. Mixing and matching round and fancy shapes, she creates timeless jewels with a unique aesthetic through her winter capsule collection.

The Michelle Diamond Necklace, featuring 26.31 cts. of emerald, pear, marquise, and round diamonds, is set in 18K white gold. Alternating lengths of diamond drops elegantly hugging the collar bone, it emulates leaves— nature’s delicate drops. Paired with the Misha Diamond Bracelet, which has 18.78 cts. of diamonds set in platinum and emerald, marquise, and pear cut diamonds, they are designed to provoke desire and rouse a spark from within.

For those looking to pop a most important question alongside her family at the hearth, the Steps Engagement Ring is a bespoke beauty, magnificent with its 3.20 emerald cut baguettes, set in 18K white gold. To celebrate a wedding anniversary, or as a memorable gift, the Round & Emerald Cut Diamond Solitaire Necklace, with 38.05 cts., is unforgettably majestic. Mixing curves alongside angular diamonds adds a fresh look to classic luxury, and is a keystone of the Beauvince Jewelry capsule collection’s design.

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Komal says, “2020 has been a year of extremes. It’s only fitting that we launch a collection that juxtaposes the two opposites of diamond cuts alongside each other— the clear step cut emeralds against the dazzling brilliant cut rounds. During the year in which the rich have gotten wealthier, and the less fortunate poorer, launching this collection is our way of reflecting on its dichotomies. Additionally, we will be returning 30% of all profits sold from this collection via charitable donations to the community we are part of – New York City. The collection is also symbolic of our beautiful city to us. The angular emeralds are symbolic of the concrete jungle and the brilliant cuts symbolic of people coming together in it.”

Incorporating the two into fine wristwear, Beauvince has created the Emerald Cut & Round Diamond Tennis Bracelet, which has 17.90 diamonds set into platinum. Elegant and feminine, it is the ultimate “me gift” for holiday—unique diamonds women should treat themselves to, just because. Similarly, the Tennis Opera Convertible Necklace is as opulent as it is elegant, versatile and worn either as a 32 in. necklace, as a two-row necklace, or as two 15 or 17 in. necklaces.

Named after the lady of Winterfell, the Sansa Solitaire Diamond Suite is as regal as it is enigmatic. Cryptic and indescribable in its rarity, juxtaposed diamond shapes— 16.62 cts. of radiants, emerald cuts, baguettes, and rounds come together to create a masterpiece in 18K white gold. Conceptualizing a labyrinth of diamonds, the Legacy Diamond Suite encapsulates pear, marquise, and emerald cuts within painterly diamond frames. The necklace and earring suite are works of art, accentuating the brilliant diamond cuts.

Whether one is looking for a custom engagement ring, bespoke jewelry design, or is looking to treat themselves to diamonds after getting through an unpredictable 2020, Beauvince Jewelry works with private and trade clients to source exceptional natural and untreated diamonds and precious gemstones, while offering a lifetime warranty. Renowned for extraordinary customer service, delivery, and craftsmanship, Komal Bajaj Sankar partners with each client to ensure a reliable and supportive customer experience.

To learn more about Beauvince Jewelry, visit beauvince.com, call 646-775-8724 or email info@beauvince.com. For press inquiries regarding this press release, contact Pietra Communications at info@pietrapr.com, or by calling 212-913-9761.

INSTORE Staff

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

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