Students built on the brand’s design codes.
(Press Release) NEW YORK, NY – Scott Kay and the Fashion Institute of Technology announce second-year jewelry design student Isabelle Meyers as the winner of the Scott Kay/FIT jewelry design contest.
Last year, Scott Kay announced their collaboration with the Fashion Institute of Technology to host a design-inspired contest for second year jewelry design students in honor of the brand’s founder, Scott Kay. The Fashion Institute of Technology is a college of the State University of New York.
The objective of the contest was for the students to utilize their jewelry design talents to create a set of bridal jewelry that included three pieces from a set of four — ring, bracelet, necklace and/or earrings. The students were asked to use their creativity to build upon the brand’s original design codes and present hand drawings, technical drawings, measurement details, materials and color options.
The winner of the contest was chosen after two rounds of judging based on overall design, originality, creativity, production viability and the usage of Scott Kay’s design codes. Representing the scope of the jewelry industry, the judging panel included Colleen Banks, associate style editor at Martha Stewart Weddings; Ashley Davis, National Jeweler’s associate editor; and Steve Velasquez, CEO of Bailey Banks and Biddle. Representing the company were Jonathan Goldman, CEO; and Merritt Mayher, chief merchandising officer of Frederick Goldman Inc.
On the evening of Feb. 2, Scott Kay hosted an intimate dinner with the five finalists of the contest along with the judging panel and key members of Scott Kay and FIT. The evening allowed each finalist to present his or her final designs to the panel. Scott Kay concluded the night with the announcement of Isabelle Meyers with the winning design and the award of a $3,000 prize.
In addition to the monetary award, Meyers’ winning designs will be produced, and she will accompany Scott Kay to Las Vegas this June to unveil the jewelry set at the JCK Luxury Show. The winning designs will be displayed throughout the show alongside the brand’s 2017 introductions.
“We had an incredible experience partnering with FIT for this design contest,” said Kelly Kahn, director of brand management. “Each student showcased excellent design skills, creativity and extreme dedication to perfection. Scott Kay recognizes each student’s efforts and appreciates all who participated.”
Scott Kay also rewarded the first runners up, Francesca Bates and Shanya Amarasuriya, as well as second runners up, Ashley Volbeda and Ruowei Cheng, with a monetary prize for their strong design submissions.
All finalists’ designs will be on display at the Fashion Institute of Technology.