Press Releases

Christopher Designs Introduces New Brand Video Campaign

(PRESS RELEASE) Christopher Designs, known for its patented diamond cuts and luxury fine jewelry, releases a stunning new video campaign, Life of L’Amour, that provides a peek into the everyday life of the modern, L’Amour woman. The video asset will be featured on Christopher Designs’ social and digital platforms as well as on their website.

The one minute video highlights the L’Amour Crisscut Bridal Collection which offers four center stone shapes – oval, cushion, pear, and classic, as well as selection of best-selling pieces from their high jewelry collection – most notably, six carat pear-shaped drop earrings as well as a radiant 11 carat diamond necklace.

Christopher Slowinski, president and head designer of Christopher Designs shares, “As a New York based design house nearing our 40th year, the city is our creative backdrop. We wanted to illustrate a day in the life of a modern, New York woman who is effortlessly stylish, hard-working, and magnetic. To me, she feels both inspirational and relatable.”

Life of L’Amour was shot in Fall 2020 at a private residence in New York City and was directed by Lenny Toussaint of Saints Projects.

INSTORE Staff

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

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