(PRESS RELEASE) LEHI, UT — Clientbook, the leading clienteling operating system for the jewelry industry, announced the launch of its new Appointment Booking feature. Designed to combat the industry-wide decline in walk-in traffic, the new tool allows retailers to turn digital interest into high-value, in-store appointments that convert at 70-90%, 3x the rate of traditional foot traffic.
While generic booking tools exist for dentists and hair salons, Clientbook’s “Appointments” is built into the jeweler’s sales workflow. It doesn’t just put a date on a calendar; it assigns the right associate to the right client, automates personalized follow-ups via SMS, and tracks exactly how much revenue each appointment generates through deep POS integrations.
“The jewelry industry is shifting from a ‘waiting’ game to a ‘proactive’ game,” says Todd Ericksen, VP of Product at Clientbook. “We know that when customers book, they buy. Our goal with this launch is to give independent jewelers the tools to provide a luxury, white-glove experience before the customer even walks through the door.”
Key features of the new Appointment Booking tool include:
- Revenue Attribution: Directly link store sales to specific appointments to see true ROI.
- Automated Nudges: Reduce no-shows with automated, branded SMS reminders and confirmations.
- Associate Matching: Automatically route requests to the client’s preferred associate or the staff member best suited for the repair or sale type.
- Seamless Integration: Works alongside existing POS systems to ensure the jeweler has the client’s full wishlist and purchase history ready upon arrival.
Early adopters have already seen massive results. Robbins Brothers—one of the nation’s largest independent bridal jewelry retailers—generated 1,283 appointments in a single month using Clientbook Appointments.
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Before Clientbook Appointments, every Robbins Brothers appointment request went to an inbox at HQ after which someone had to figure out where to send it. Now the process is automatic and associates see their appointments, the client profile is right there, and nothing falls through the cracks.
“Walk-in traffic isn’t coming back to what it was,” said Todd Ericksen. “The stores that are winning aren’t waiting for customers to show up—they’re giving customers a reason to come in. Appointments do that. And now jewelers can finally track whether those appointments are actually driving revenue.”
Clientbook Appointments is available now as part of the Clientbook Elite subscription tier. Existing Elite customers gain immediate access at no additional cost. Signature-tier customers can upgrade to access the new functionality.
For more information about Clientbook Appointments or to book a demo, visit clientbook.com/appointments.
