Tips and How-To

Prime Numbers: Happy Returns

Compared to online retailers, some of whom see as much as half of everything they sell come back, brick-and-mortar stores have it pretty easy when it comes to returns, even more so jewelers, who have some of the lowest return rates of any retail category. Still, unless you have a watertight no-return policy, they are sure to be a part of your business life. Here are a few numbers that show how they affect the industry as a whole.

Sources: INSTORE Big Surveys, INSTORE Brain Squad, National Retail Federation, LoyaltyOne

INSTORE Staff

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

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