New York City, NY — May 21, 2024 — A.JAFFE proudly announces the launch of its exclusive Iconic Quilts™ Collection, an ode to the sophistication and timeless elegance of the original Quilts™ interior pattern. This new collection mirrors the classic patented design, now enhanced to showcase the iconic quilt motif both inside and out, celebrating a woman’s inner radiance while complementing her outer elegance.
The Iconic Quilts™ Collection exudes luxury and offers functionality by preventing rings from spinning on the finger and providing a comfortable, luxurious feel. Each piece in this collection embodies love, history, and unwavering commitment, capturing these sentiments within each exquisite creation.
“This new collection is like a tapestry of quilted luxury, meticulously crafted with modernity, exclusivity, and authenticity at its core. Our distinct signature Quilts™ detail weaves a narrative of cherished memories and individuality, allowing each wearer to tell their own quilt story through these luxurious classics,” said Sumay Bhansali, CEO at A. JAFFE.
For more information on product details, digital assets, and marketing tools for the A.JAFFE Iconic Quilts™ Collection, please contact marketing@ajaffe.com.
About A.JAFFE
Founded in 1892, A.JAFFE is a distinguished 19th-century jeweler still thriving in New York City. Renowned for its commitment to quality, precision, and ethical practices, A.JAFFE specializes in crafting timeless and unique bridal jewelry, embodying over 130 years of heritage and craftsmanship.
A.JAFFE, verified on Instagram and Facebook, exclusively partners with top independent retailers, avoiding mass-market chains and online-only platforms. Renowned for its iconic designs, each piece comes with compelling stories and digital assets, empowering retail partners to distinguish themselves. Recently, A.JAFFE has been featured on the red carpet and at the MET Gala, worn by celebrities such as Adele Adkins, Olivia Rodrigo, Jennifer Lopez, Katy Perry, and Kendall Jenner.