(PRESS RELEASE) ORLANDO, FL — Jewelers and retailers across the nation recently reunited at the Continental Buying Group trade show on January 16th-20th, 2022. Among this prestigious group was Facets of Fire Diamonds, who transforms the black and white world of diamonds into one with infinite color. Featuring the most significant innovation in diamond cutting in 100 years, its master craftsmen etch thousands of invisible nano-prisms onto the pavilion of a beautifully polished natural diamond. The result produces more sparkle, more fire and more brilliance, visible with just a glimpse of the eye.
To kickstart the first day of CBG, Facets of Fire lit up the stage with a captivating presentation. They demonstrated the differences between a regular diamond and a Facets of Fire diamond through live music. Before the performance began, they asked the crowd, “what does your diamond sound like?”
A single violinist began playing “We Didn’t Start the Fire” by Billy Joel, demonstrating the simplicity of a normal diamond. However, when they presented the Facets of Fire diamond, a whole quartet chimed in, with a powerful and moving display of audio wizardry. Members of the group left breakfast that morning inspired by the vibrant sights and sounds from Facets of Fire. They set out on a mission to discover this new diamond that brought the fire.
Over the next few days, jewelers and retailers visited its booth to see if the rumors were true. To their surprise, the difference between the two diamonds was astonishing. Even the untrained eye could distinguish which diamond played with fire.
Plus, its booth said it all. A dazzling display stood tall behind its table, featuring wings dripping in diamonds. Visitors lined up to take photos in front of the wings. A professional photographer even showed up one night to capture the moment.
After making its mark at CBG, Facets of Fire is also scheduled to attend The American Gemological Societies annual Conclave from April 25th – 27th and JCK from June 10th – 13th, 2022 at The Venetian Expo in Las Vegas. For more information or any questions, contact Glenn Markman and Robert Goldstein or visit facetsoffire.com.