Category Spotlight

New Display Materials Help Merchandise GIA-Graded Diamond and Gemstones

1. Arrange inventory safely, neatly and effectively with Display Trays designed to hold up to 12 individual cases. MSRP: $20 | 2&3. Give your inventory an air of immediate authority with GIA’s new Loose Diamond and Colored Stone Display Cases. MSRP: $4 per case.

Carlsbad, CA
E: retailersupport@gia.edu
W: store.gia.edu

New Loose Diamond and Colored Stone Display Cases from GIA’s Retailer Support Program let retailers organize and promote their GIA-graded diamonds and colored gems* easily and effectively. Jewelers can showcase a single stone or organize an entire store’s loose stone inventory with accompanying Display Trays designed to hold up to 12 individual cases.

Combined with other GIA educational merchandising tools available through the Retailer Support Program, the display system is an effective way for jewelers to build a loose merchandise showcase in-store and keep GIA-graded diamond and gemstone stock safely inventoried and ready to share with customers. Because each case includes the GIA logo and text (“Diamond Graded by GIA®” or “Gem with Report by GIA®”), loose gems and diamonds command an air of authority and authenticity and immediately give consumers the information they need to buy with confidence.

These GIA-branded cases, available in packs of 1, 5 or 10, are designed to hold a single diamond or colored gemstone. Measuring 2” x 2” x .5”, the two acrylic parts attach magnetically, securing an individual diamond or gemstone in a recessed area within the case. The accompanying display trays, designed to hold 12 cases, measure 10.25” x 7.75” x 1.125”.

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