The sighting: Actress Kate Hudson posted a game-day Instagram story showing off a pair of gold hoops adorned with the name of her favorite sports team, The Denver Broncos.
The jewels: A pair of gold hoop earrings with thick, bold curves and the Denver Broncos logo across the middle. We’ve tracked the style to online fashion jewelry powerhouse BaubleBar’s BaubleBarxNFL collab. The gold-plated brass earrings sell for $48 and feature glass pavé-style embellishment.
The trends: Novelty hoops – with charms, embellishments, names, or atypical design elements – are hot hot hot at the moment. Serious sports fans love team merchandise and it’s fascinating to see how this enthusiastic niche market reacts to team jewelry.
What do we think? There probably aren’t a huge number of fans who would want to shell out solid gold money for football-themed jewelry, so it’s a perfect opportunity for demi-fine. The Denver Broncos tweeted Hudson’s selfie and the enthusiastic response proves that football fans think this look is a big win.
Judgement: 7/10 for style, 10/10 for sports magic (the Denver Broncos won that day’s game 26-0)
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