There’s a rising demand for vintage.
A new report from Technavio, a tech research and advisory firm, identifies five key trends the company expects to impact the global diamond jewelry market through 2019. The firm defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline.
The top five emerging trends are:
- Rising preference for branded jewelry
- Emerging market for men’s diamond jewelry
- Rise in online sales of diamond jewelry
- Rising demand for vintage jewelry
- Innovative options in daily wear
According to the firm, the global diamond jewelry market is expected to exceed $93 billion by 2019. “The rise in per capita disposable incomes, increasing number of diamond jewelry retailers, and rising number of consumers accepting the culture of giving diamond jewelry are some of the factors contributing to the rise in demand in countries like India, China, and Japan,” says Arushi Thakur, a lead research analyst at Technavio.
Read the release from Technavio here.