Webinars

The Secrets to a Successful Holiday Season

It’s never too late to reinvigorate your holiday diamond sales. You can do this by making sure your sales team is prepared, your clienteling skills are polished and your diamond jewelry is right on target for today’s customers. In this webinar, Asaf Herskovitz, CEO of GN Diamond and Shane Decker, the jewelry industry’s leading sales trainer, discuss the secrets to a successful holiday selling season, what diamonds and diamond jewelry to stock for maximum sales, how to use clienteling to your maximum diamond sales advantage and why it’s important to perfect the add-on diamond sale.

SmartWork Media Content Studio

The SmartWork Media Content Studio helps jewelry industry businesses create targeted, entertaining content that captures attention, reinforces your brand and builds your business — one well-told story at a time. To find out how we can create compelling content marketing for your business, visit here or email Barbara Moss at barbara@smartworkmedia.com.

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