Gene the Jeweler

Video: Gene the Jeweler Sells a Diamond — and Gets Back a CZ

IN THIS EPISODE of Jimmy DeGroot’s satirical Gene the Jeweler series, Gene tells a horror story about a diamond he sold to a couple.

When the pair divorce six years later, the woman wishes to sell the ring back.

But by this time, it’s somehow been replaced by a CZ.

It wasn’t Gene’s fault, but the customer sure was mad. As Gene explains, “We got involved legally.”

Yikes.

Watch the video:



Jimmy DeGroot

Jimmy DeGroot is a jewelry store manager who has been in the business for over 20 years. Now he spends his time training teams around the world at jewelrystoretraining.com and sharing marketing advice through his blog site at jewelrymarketingguy.com. Sign up for training videos here.

Recent Posts

Pearce Jewelers Current Store Location Closing

Pearce Jewelers relocates to Target Plaza, offering up to 70% off during the moving sale.

18 mins ago

Judge the Jewels: Nicola Coughlan Rocks a 22K Gold Plated Corset and Asymmetrical Necklace

She wears two custom pieces by Misho Designs, an edgy demi-fine brand that has a…

37 mins ago

The Art of Illusion

TREND REPORT FROM FRANCE Francéclat brings the savoir-faire of French jewelers to the world stage,…

41 mins ago

Steps to Becoming a Next–Generation Retailer

Five priorities retailers should focus on to keep growing.

58 mins ago

Watches of Switzerland Acquires Roberto Coin Inc. in $130M Deal

Roberto Coin Inc. holds exclusive rights to import and distribute Roberto Coin jewelry throughout the…

3 days ago

This website uses cookies.