Jimmy Degroot

Video: Maximize on the Opportunities That 2020 Brought the Jewelry Industry

THE FOURTH QUARTER of 2020 was a bright spot for many jewelers, says Jimmy Degroot. Some consumer dollars that normally would have gone toward travel landed instead went to jewelry.

But the pandemic and associated lifestyle changes won’t last forever. Are you prepared for the changes that are coming?

Degroot says it’s time to use that late-2020 momentum to improve your business for the long term. In today’s video, he offers ideas on how to do that.

Watch the video:

Jimmy DeGroot

Jimmy DeGroot is a jewelry store manager who has been in the business for over 20 years. Now he spends his time training teams around the world at jewelrystoretraining.com and sharing marketing advice through his blog site at jewelrymarketingguy.com. Sign up for training videos here.

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