Connect with us

Headlines

Cheetos Is Now Selling Jewelry for $20,000. Yes, Cheetos …

Supplies are very, very limited.

mm

Published

on

There probably aren’t a lot of people willing to pay $20,000 for the new Chestora Collection of jewelry from Cheetos, the snack food maker.

But that’s OK. Only one set is available, Mashable reports.

The collection consists of 18 karat gold earrings and a matching ring, and it’s available through Cheetos’ website.

According to Cheetos’ website: “The ring features a lavish orange sapphire, carat weight 4.7, while each earring boasts matching orange sapphires, total carat weight 2.89. The entire set is encrusted with over 190 black and white diamonds, total carat weight 3.0.”

Supposedly designed by Chester Cheetah, the jewelry is part of a holiday collection that also includes items such as cufflinks and perfume.

Ryan Matiyow, senior director of marketing for Cheetos, told Mashable that the jewelry is “really [marketed] towards the ultimate Cheetos fan who really wants to put on display the love that they have for the brand.”

Advertisement


Read more at Mashable

Cheetos Is Now Selling Jewelry for $20,000. Yes, Cheetos …

Cheetos’ new jewelry collection was supposedly designed by Chester Cheetah.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular