(Press Release)
GREAT NECK, NY – Imagine Bridal is kicking off the new year with the launch of a new website that offers enhanced features for both retailers and customers.
The website, which can be accessed at imaginebridal.com, features an expanded style catalog, current advertising campaigns for retail use, and a store locator function. In addition, retailers can find out about upcoming Imagine Bridal events, including scheduled appearances at trade shows. Representatives from Imagine Bridal will be at CBG Orlando, Jan. 25-27, and the Centurion Jewelry Show, Jan. 31 – Feb. 2. They are also slated to attend the Forevermark Forum, April 4-7.
“Our business has been skyrocketing – particularly after our partnership with Forevermark was announced,” said Brian Hakimian, co-president at Imagine Bridal. “To keep up with the demand for information, we developed and launched a brand new website for the trade. The new site offers an enhanced user experience, and includes new product information and news about our business and our collections.”
Imagine Bridal has been providing jewelry retailers with engagement, wedding and anniversary rings for more than 40 years. Founded by Fred F. Hakimian, Imagine Bridal is now in its second generation of ownership, led by sons Rodney and Brian. The company works with more than 200 independent U.S. retailers.
At the end of 2015 the brand became an Authorized Forevermark Manufacturer, and the new Imagine Bridal for Forevermark Collection will be unveiled at CBG and the Centurion Jewelry Show. The collection will feature unique designs from Imagine Bridal which are available exclusively to authorized Forevermark retailers.
For more information about Imagine Bridal or the co-op program, contact Simon Hakimian or Raymond Hak at (800) 869-0708, or email [email protected].
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Honoring a Legacy: How Smith & Son Jewelers Exceeded Every Goal With Wilkerson
When Andrew Smith decided to close the Springfield, Massachusetts location of Smith & Son Jewelers, the decision came down to family. His father was retiring after 72 years in the business, and Andrew wanted to spend more time with his children and soon-to-arrive grandchildren.
For this fourth-generation jeweler whose great-grandfather founded the company in 1918, closing the 107-year-old Springfield location required the right partner. Smith chose Wilkerson, and the experience exceeded expectations from start to finish.
"Everything they told me was 100% true," Smith says. "The ease and use of all their tools was wonderful."
The consultants' knowledge and expertise proved invaluable. Smith and his father set their own financial goal, but Wilkerson proposed three more ambitious targets. "We thought we would never make it," Smith explains. "We were dead wrong. We hit our first goal, second goal and third goal. It was amazing."
Smith's recommendation is emphatic: "I would never be able to do what they did by myself."
