She previously worked for Cartier.
Chabi Nouri will serve as the new CEO of Piaget, starting April 1.
Nouri will step in as Philippe Léopold-Metzger retires from the chief executive role following a 36-year tenure with the company, the South China Morning Post reports.
Léopold-Metzger will continue to be involved with Piaget, serving as a non-executive president.
Nouri has been serving as Piaget’s international managing director sales and marketing.
Her background includes a decade with Cartier and six years with British American Tobacco, according to the Post.
Piaget is one of four Richemont brands experiencing CEO changeovers, Bloomberg reports.
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The others are Dunhill, Vacheron and Jaeger-LeCoultre.
Read more at the South China Morning Post
Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration
After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years."
Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations.
The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.
