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Podcast Highlight: Jeweler Talks About the Question That Changed His Business Forever

He had never thought about his store from that perspective before.

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THE INSTORE PODCAST NETWORK is introducing a new podcast — The Barb Wire, created by host Barbara Palumbo, well-known jewelry industry blogger (Adornmentality.com, Whatsonherwrist.com), writer and speaker.

The mission of The Barb Wire is providing listeners with real conversations with key personalities in the jewelry industry. Aiming to avoid the arid nature of many instruction-oriented business podcasts and webinars, The Barb Wire instead offers engaging personal discussions with influential players shaping the future of jewelry retail.

In this short clip from the debut episode of “The Barb Wire,” John Carter of Jack Lewis Jewelers tells Barbara Palumbo about a meeting with his store’s marketing consultant — and one particular question he was asked — that changed the direction of his business.

Or catch the full podcast below.


THE BARB WIRE EPISODE 1: JOHN CARTER (59:21 MINUTES)


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Your children are precious. More precious than gold? Absolutely! Just ask Lesley Ann Davis, owner of Lesley Ann Jewels, an independent jewelry store that — until the end of 2023 — had quite a following in Houston, Texas. To spend more time with her four sons, all in high school, she decided to close her store. Luckily, she was familiar with Wilkerson and called them as soon as she knew she wanted to move on to bigger, better and more family-focused things. Was she happy with her decision? Yes, she was. Says Davis, “Any owner looking to make that life change, looking to retire, looking to close, looking for a pause in their career, I would recommend Wilkerson. Hands down!”

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