Multimedia Highlights

Podcast Highlight: Stuck in the Sales Process? Hop Onto the “Yes Train”!

IN THE LATEST EPISODE of Over the Counter, host Kyle Bullock, owner of Bullock’s Jewelry in Roswell, NM, tells the story of Denise Oros of Linnea Jewelers in LaGrange, IL, and what Denise did when a customer entered her store and asked for a very expensive item that simply wasn’t right for her.

In the end, the customer ends up not buying anything, but she truly appreciates Denise’s honesty. In this short excerpt from the podcast, hear about the sales technique that Denise calls “the yes train” and why it works so well for her.

Or catch the full podcast below.

OVER THE COUNTER EPISODE 15: HONESTY PAYS (9:51 MINUTES)




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INSTORE Staff

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

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