Diamonds may take billions of years to emerge from the earth’s core to your display case, but the technology and methods used to maximize natural diamonds — and create lab-created diamonds — is evolving rapidly. Learn everything you need to know about today’s evolving diamond technology in this hour-long webinar with GN Diamond’s Asaf Herskovitz and sales trainer Shane Decker. You’ll learn all the ways science is changing the game and what you need to know to successfully sell every type of diamond at retail.

SmartWork Media Content Studio

The SmartWork Media Content Studio helps jewelry industry businesses create targeted, entertaining content that captures attention, reinforces your brand and builds your business — one well-told story at a time. To find out how we can create compelling content marketing for your business, visit here or email Barbara Moss at barbara@smartworkmedia.com.

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