Press Releases

The Sylvie Collection Celebrates 10th Anniversary with “A Decade of Diamonds” Launch at JCK Luxury 2017

Published

7 years ago

April 20, 2017

INSTORE Staff

(PRESS RELEASE) Plano, TX — The Sylvie Collection, Texas-based designer bridal jewelry brand will commemorate their 10th anniversary with the premiere of 10 new bridal collections, in addition to an elegant assortment of feminine and delicate day of wedding bridal jewelry during the JCK LUXURY trade show in Las Vegas from June 2-8, 2017. The brand will welcome members of the press and JCK LUXURY attendees to join them for a private Champagne Toast at their booth (LUX-101) during happy hour on June 4 and June 7, in celebration of the 10-year anniversary and debut of the new line. The 10 new collections boast over 100 designs in total, making it the brand’s largest collection debut to date.

In support of the milestone anniversary and the new product offerings, The Sylvie Collection will also be launching “The Elita Ring”, a special edition diamond engagement ring. Additional support for the launch will include; new in-store retailer displays, and a refreshed, contemporary website and press materials. Consumers will be offered a chance to win a full mounted engagement ring and wedding band set, valued at $7,000.

The Sylvie Collection Celebrates 10th Anniversary with “A Decade of Diamonds” Launch at JCK Luxury 2017 The Elita Ring is a special edition diamond engagement ring created to celebrate The Sylvie Collection’s 10th anniversary.

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