Video: How to Find New Jewelry Customers Before Your Competitors Do

ARE YOU REACHING potential jewelry customers early enough?

Doing so can help you preempt competitors, ranging from other independents to major chains to online retailers, says marketing specialist Jim Ackerman.

The idea is to identify prospects when they’re thinking about buying jewelry but haven’t committed to the idea yet. Establish a relationship and nurture it over time.

In the video below, Ackerman explains how.

Watch the clip: