Video: ‘Start the Smart’ with These Jewelry-Business Growth Tips

IN THE LAST EPISODE of “Marketing Gems,” Jim Ackerman explained that you have to “stop the stupid” — that is, break old habits — if you want to grow your jewelry business.

In this episode, he takes the concept a step further, describing how you also need to “start the smart.” In other words, it’s time to form new patterns in order to not only survive, but thrive.

Take a look: