Headlines

Blue Nile to Open First Webroom Store Outside of New York

Published

10 years ago

March 17, 2016

INSTORE Staff

Online retailer to enter the Washington, D.C. area.

Blue Nile will open its third brick-and-mortar Webroom store, which will be its first outside of New York, the online jewelry retailer announced. The new store will be located at Tysons Corner Center mall in Fairfax County, VA and is expected to open by mid-summer.

Blue Nile opened its first Webroom last June at Roosevelt Field Mall in Garden City, NY and recently announced a second location at the Westchester Mall in White Plains, NY, slated to open by early summer.

“With its tech-savvy, early adopter residents, the Washington, D.C. area is a strong market for Blue Nile and an ideal location for our third Webroom,” says Blue Nile Chief Merchandising Officer Julie Yoakum. “The Webroom is on the other end of the spectrum from traditional jewelry stores, in terms of both physical look and shopping experience. We’re going to shock some people – in a good way.”

In February, Blue Nile said it was planning to open four new stores this year.

Read the rest of Blue Nile’s press release at EconoTimes

Closing With Confidence: How Bailey's Fine Jewelry Achieved Outstanding Results With Wilkerson

When Trey Bailey, President and CEO of Bailey's Fine Jewelry, decided to close the Crabtree location in Raleigh, North Carolina after 15 years, he knew the decision needed to be handled with intention and professionalism. The goal was clear: exit the location while maintaining financial strength and honoring the store's legacy. Having worked with Wilkerson successfully in the past, Bailey understood the value of their comprehensive approach. "They understood both the emotional and financial sides of the store closing sale," Trey explains. "Their reputation for professionalism, results and care made it a very easy decision." The results exceeded expectations. Wilkerson helped Bailey's sell through significant inventory while maintaining the dignity of the closing process. "They don't just run a sale, they help close a chapter in the best way possible," Bailey says, strongly recommending Wilkerson to any jeweler facing a similar transition.