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Zen Jeweler: Challenge Yourself Every Day

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WHEN YOU GET up in the morning, and the store is behind last year’s figures, and the competition is moving in across the street, and you’re the owner, you blame the manager. If you’re the manager, you blame the economy or the sales staff. If you’re the sales staff, you blame the owner. It’s a vicious circle.

 

Start pointing the finger at yourself. If you’re the owner, you must be missing some marketing or merchandising strategies. If you’re the manager, you probably aren’t asking the sales staff for opinions. If you’re the sales staff, are you communicating where inventory is missing, or that clients aren’t finding what they want?  

If you look around, you may see people who have reached a level of contentment.  

Challenging yourself is mandatory. If you are tired of the challenge of selling for a living, or managing, or owning a business, sell it. Get out.  Take on something less challenging.  

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Stop blaming everyone else.

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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Zen Jeweler: Challenge Yourself Every Day

mm

Published

on

 

WHEN YOU GET up in the morning, and the store is behind last year’s figures, and the competition is moving in across the street, and you’re the owner, you blame the manager. If you’re the manager, you blame the economy or the sales staff. If you’re the sales staff, you blame the owner. It’s a vicious circle.

 

Start pointing the finger at yourself. If you’re the owner, you must be missing some marketing or merchandising strategies. If you’re the manager, you probably aren’t asking the sales staff for opinions. If you’re the sales staff, are you communicating where inventory is missing, or that clients aren’t finding what they want?  

If you look around, you may see people who have reached a level of contentment.  

Advertisement

Challenging yourself is mandatory. If you are tired of the challenge of selling for a living, or managing, or owning a business, sell it. Get out.  Take on something less challenging.  

Stop blaming everyone else.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular