Connect with us

Zen Jeweler: Challenge Yourself Every Day

mm

Published

on

 

WHEN YOU GET up in the morning, and the store is behind last year’s figures, and the competition is moving in across the street, and you’re the owner, you blame the manager. If you’re the manager, you blame the economy or the sales staff. If you’re the sales staff, you blame the owner. It’s a vicious circle.

 

Start pointing the finger at yourself. If you’re the owner, you must be missing some marketing or merchandising strategies. If you’re the manager, you probably aren’t asking the sales staff for opinions. If you’re the sales staff, are you communicating where inventory is missing, or that clients aren’t finding what they want?  

If you look around, you may see people who have reached a level of contentment.  

Challenging yourself is mandatory. If you are tired of the challenge of selling for a living, or managing, or owning a business, sell it. Get out.  Take on something less challenging.  

Advertisement

Stop blaming everyone else.

Advertisement

SPONSORED VIDEO

Celebrate Your Retirement with Wilkerson

For nearly three decades, Suzanne and Tom Arnold ran a successful business at Facets Fine Jewelry in Arlington, Va. But the time came when the Arnolds wanted to do some of the things you put off while you’ve got a business to run. “We decided it was time to retire,” says Suzanne, who claims the couple knew how to open a store, how to run a store but “didn’t know how to close a store.” So, they hired Wilkerson to do it for them. When she called, Suzanne says Wilkerson offered every option for the sale she could have hoped for. Better still, “the sale exceeded our financial goals like crazy,” she says. And customers came, not only to take advantage of the going-out-of-business buys and mark-downs, but to wish a bon voyage to the beloved proprietors of a neighborhood institution. “People were celebrating our retirement, and that was so special,” says says.

Promoted Headlines

Most Popular

Columns

Zen Jeweler: Challenge Yourself Every Day

mm

Published

on

 

WHEN YOU GET up in the morning, and the store is behind last year’s figures, and the competition is moving in across the street, and you’re the owner, you blame the manager. If you’re the manager, you blame the economy or the sales staff. If you’re the sales staff, you blame the owner. It’s a vicious circle.

 

Start pointing the finger at yourself. If you’re the owner, you must be missing some marketing or merchandising strategies. If you’re the manager, you probably aren’t asking the sales staff for opinions. If you’re the sales staff, are you communicating where inventory is missing, or that clients aren’t finding what they want?  

If you look around, you may see people who have reached a level of contentment.  

Advertisement

Challenging yourself is mandatory. If you are tired of the challenge of selling for a living, or managing, or owning a business, sell it. Get out.  Take on something less challenging.  

Stop blaming everyone else.

Advertisement

SPONSORED VIDEO

Celebrate Your Retirement with Wilkerson

For nearly three decades, Suzanne and Tom Arnold ran a successful business at Facets Fine Jewelry in Arlington, Va. But the time came when the Arnolds wanted to do some of the things you put off while you’ve got a business to run. “We decided it was time to retire,” says Suzanne, who claims the couple knew how to open a store, how to run a store but “didn’t know how to close a store.” So, they hired Wilkerson to do it for them. When she called, Suzanne says Wilkerson offered every option for the sale she could have hoped for. Better still, “the sale exceeded our financial goals like crazy,” she says. And customers came, not only to take advantage of the going-out-of-business buys and mark-downs, but to wish a bon voyage to the beloved proprietors of a neighborhood institution. “People were celebrating our retirement, and that was so special,” says says.

Promoted Headlines

Most Popular