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Front/Back Earrings Are Moving Front and Center

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This past week, jewelry previews to the New York press continued, and one thing I can now safely tell you is that fall-into-spring collections are pointing to many more new front/back earrings.

Lorraine DePasque


Contributing writer for INSTORE and INDESIGN.
T

his past week, jewelry previews to the New York press continued, and one thing I can now safely tell you is that fall-into-spring collections are pointing to many more new front/back earrings.

Obviously, a question is: Will they be “trend” or “new classics”? Frankly, at this moment, it’s hard to say, but I’m putting them in the same category as inside/outside diamond hoops. In other words, they’ve got a trendy, fresh vibe, yet, because they look good from different angles, I can see their potential of joining fine jewelry’s “new classics” — much like the huggies.

One thing that especially makes me full of anticipation about these earrings — also being referred to as 360s, double-sided, and front-and-backs — is the potential of pearl pairs and singles. Without being contrived, front/back pearl earrings further take June’s birthstone into the “not-your-grandmother’s-pearls” genre. Two cases in point: a black pearl in front and a gold pearl in back, or a cultured pearl in front and a keshi hanging thread-like down the back.

And make no mistake: Millennials and Gen Ys have already noticed. (Of course, Rihanna, often seen in her Dior front/back pearls, doesn’t hurt the cause either.)

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Given the stepped-up number of double-sided designs that stores should be carrying (as many of their vendors continue to create them), it seems natural to me that even more twenty- and thirty-somethings will notice. Do I think that, this time next year, it’ll seem like double vision? Honestly, no, I don’t really suspect front/backs will be twice as hot as now. Nonetheless, they’ll surely be something you want to sell—if your aim is to project a mood of modernity and style.

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When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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Fine Jewelry Design

Front/Back Earrings Are Moving Front and Center

mm

Published

on

This past week, jewelry previews to the New York press continued, and one thing I can now safely tell you is that fall-into-spring collections are pointing to many more new front/back earrings.

Lorraine DePasque


Contributing writer for INSTORE and INDESIGN.
T

his past week, jewelry previews to the New York press continued, and one thing I can now safely tell you is that fall-into-spring collections are pointing to many more new front/back earrings.

Obviously, a question is: Will they be “trend” or “new classics”? Frankly, at this moment, it’s hard to say, but I’m putting them in the same category as inside/outside diamond hoops. In other words, they’ve got a trendy, fresh vibe, yet, because they look good from different angles, I can see their potential of joining fine jewelry’s “new classics” — much like the huggies.

One thing that especially makes me full of anticipation about these earrings — also being referred to as 360s, double-sided, and front-and-backs — is the potential of pearl pairs and singles. Without being contrived, front/back pearl earrings further take June’s birthstone into the “not-your-grandmother’s-pearls” genre. Two cases in point: a black pearl in front and a gold pearl in back, or a cultured pearl in front and a keshi hanging thread-like down the back.

Advertisement

And make no mistake: Millennials and Gen Ys have already noticed. (Of course, Rihanna, often seen in her Dior front/back pearls, doesn’t hurt the cause either.)

Given the stepped-up number of double-sided designs that stores should be carrying (as many of their vendors continue to create them), it seems natural to me that even more twenty- and thirty-somethings will notice. Do I think that, this time next year, it’ll seem like double vision? Honestly, no, I don’t really suspect front/backs will be twice as hot as now. Nonetheless, they’ll surely be something you want to sell—if your aim is to project a mood of modernity and style.

{igallery id=6237|cid=1529|pid=1|type=category|children=0|addlinks=0|tags=|limit=0}

 

 

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For daily news, blogs and tips jewelers need, subscribe to our email bulletins here.

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Advertisement

SPONSORED VIDEO

When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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