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Here’s How Much Americans Will Spend On Valentine’s Day Jewelry This Year

It’s expected to be a record year for spending.

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WASHINGTON – Americans are expected to spend a record amount on Valentine’s Day this year despite a years-long decrease in the percentage of people celebrating the holiday, according to the annual survey released by the National Retail Federation and Prosper Insights & Analytics.

Those celebrating plan to spend $3.9 billion on jewelry (given by 18 percent), $3.5 billion on an evening out (34 percent), $2.1 billion on clothing (18 percent), $1.9 billion on flowers (35 percent), $1.8 billion on candy (52 percent), $1.3 billion on gift cards (15 percent) and $933 million on greeting cards (44 percent).

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“The vast majority of Valentine’s Day dollars are still spent on significant others, but there’s a big increase this year in consumers spreading the love to children, parents, friends and coworkers,” said NRF President and CEO Matthew Shay. “Those who are participating are spending more than ever and that could be the result of the strong economy. With employment and income growing, consumers appear to be expanding the scope of who qualifies for a card or a box of candy.”

Those surveyed said they would spend an average $161.96. That’s up 13 percent from last year’s $143.56 and easily tops the previous record of $146.84 set in 2016. Total spending is expected to be $20.7 billion, which is an increase of 6 percent over last year’s $19.6 billion and breaks the previous record of $19.7 billion, also set in 2016.

The spending increases come even though only 51 percent of Americans plan to celebrate the holiday, down from 55 percent last year and a high of 63 percent in 2007. It is unclear why the number of consumers celebrating has trended downward over the past 12 years, but spending, while varying with the economy, has generally trended up. The lowest spending during the period was $102.50 in 2009 during the Great Recession.

Of the $18.40 increase in average spending, only $4.26 comes from spending on spouses and significant others, which is expected to total $93.24. Consumers said they would spend $29.87 on other family members, up $4.58; $9.78 on friends, up $2.59; $8.63 on children’s classmates or teachers, up $1.37; $7.78 on co-workers, up $2.99; $6.94 on pets, up $1.44 and $5.72 on others, up $1.17.

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As in each year of the survey, men are the biggest spenders at $229.54, up 20 percent from last year. That’s more than double the $97.77 women said they would spend, which is down 1 percent, and is within the survey’s margin of error.

Among age groups, those 35-44 are the biggest Valentine spenders at $279.14, followed by those 25-34 at $239.07. Both groups typically have more people to buy for, including children and children’s classmates or teachers.

Gifts for pets continue to be popular, purchased by 20 percent. Pet spending is expected to total $886 million, up $519 million since NRF first asked in 2008.

Department stores are the most popular Valentine’s Day shopping destination, visited by 35 percent of shoppers, followed by discount stores (32 percent), online (27 percent), specialty stores (18 percent) florists (16 percent), small or local businesses (14 percent), jewelry stores and specialty clothing stores (each 9 percent).

Even among those who don’t plan to celebrate Valentine’s Day as such, 11 percent plan to treat themselves to gifts like clothing or jewelry and 9 percent plan to get together with other single friends or family.

“Valentine’s Day means different things for different people,” said Prosper Vice President of Strategy Phil Rist. “Whether it’s a day of romance or one of making sure their children have enough cards in their backpacks for each of their classmates, it’s an important day for those who choose to participate.”

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The survey of 7,384 adults 18 and older was conducted January 2-9 and has a margin of error of plus or minus 1.2 percentage points.

 

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News Report Reveals Sordid Details of Alleged Sexual Harassment At Signet

It’s based on interviews with dozens of female former employees.

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A New York Times report reveals salacious details related to allegations of sexual harassment and gender discrimination within Signet’s Sterling Jewelers business.

The story, titled “The Company That Sells Love to America Had a Dark Secret,” is based on interviews with dozens of female former employees.

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Some of the employees described being repeatedly passed over for promotions in favor of men, according to the article by Taffy Brodesser-Akner. Others said they’d been sexually harassed.

One woman told the writer that a district manager coerced her into sex in exchange for a transfer she wanted.

A rape accusation is also described.

INSTORE reported in March 2017 that about 250 former employees of Sterling, which operates Jared the Galleria of Jewelry, Kay Jewelers and Zales, were alleging that the company culture was rife with sexual discrimination and harassment. The claims were part of an arbitration case that dates to 2008.

Litigation is still ongoing.

In response to the New York Times story, Signet released a statement saying: “We’re disappointed that The New York Times decided to publish an article primarily based on decades-old allegations, and we believe casts our company unfairly. Signet is a recognized leader among companies for gender diversity, with women making up 74 percent of store management positions and full gender parity in both the [senior executive suite] and board of directors. Under the leadership of our CEO Gina Drosos, we are undeterred in our ongoing mission to champion diversity and inclusion as a strategic priority and in our multi-year business transformation plan.”

Read more at The New York Times 

 

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Rooftop Burglars Take Everything from Jewelry Store

They even stole repair items.

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Burglars cut through the roof of a jewelry store in Laguna Niguel, CA, and took “all items in the store, including repair pieces,” the Jewelers’ Security Alliance reports.

KCAL-TV identfied the business as Nuggets and Carats Jewelry Store.

According to JSA, the burglars “cut through the roof, used a rope to lower themselves in, and cut into the safe.”

They also “removed another safe from the store, which was dragged out a back door into a parking lot.”

The crime took place on the evening of March 23.

JSA states that it has seen a nationwide uptick in the number of reports of burglaries involving rooftop entry or cutting through sidewalls, with some involving cutting alarm wires.

According to KCAL, store owner Brian Hassine said of the safe: “It’s a 6-inch deep safe. It’s got a plate on the outside that needed to be cut with some type of a laser or saw, and they had to cut away at the concrete, and then another plate they had to go through.”

Find out more at KCAL-TV

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100 US Jewelry Retailers Closed in the First Quarter

The rate of closings slowed considerably.

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The Jewelers Board of Trade reported that 100 U.S. jewelry retailers closed their doors in the first quarter of 2019.

That number represented a decrease from 282 closings in the first quarter of 2018.

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The total included 73 retailers in the category of “ceased operations” as well as 22 “consolidations (sale/merger)” and five bankruptcies.

The total number of U.S. jewelry businesses that closed, including retailers, wholesalers and manufacturers, was 125. That was a decrease from 343 in the first quarter of 2018.

Meanwhile, JBT reported that 48 new retailers opened their doors in the U.S., up from 45 in the first quarter of 2018.

The total number of new jewelry businesses, including retailers, wholesalers and manufacturers, was 57. That was down from 62 new businesses in the year-ago quarter.

JBT listed a total of 18,920 jewelry retailers in the U.S. as of the first quarter of 2019, down from 19,554 in the same quarter a year ago.

The group listed 25,037 jewelry businesses in all, including retailers, wholesalers and manufacturers. That was down from 25,898 in the first quarter of 2018.

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