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Jeweler Refuses to Honor Warranty After Price of Gold Increases

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A dose of watchdog journalism helped the business change its mind.

A woman who had repeated problems with a gold chain she bought from Schubach Jewelers in Utah was denied a replacement even though her warranty entitled her to one, KUTV reports. The article says that she had the chain repaired more than six times, which qualified her for a replacement under the terms of her warranty. But when she requested a new chain, the store told her that it would cost more because the price of gold had increased.

Fortunately, the woman called the KUTV news station, which took the initiative of calling Schubach’s corporate office to find out what in the Sam Hill was going on. The jeweler, naturally, backtracked on its stance and honored the warranty.

Here’s the video report.

Read more at KUTV

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Trish Parks has always wanted to be in the jewelry business and that passion has fueled her success. The original Corinth Jewelers opened in the Mississippi town of the same name in 2007. This year, Parks moved her business from its original strip mall location to a 10,000-square foot standalone store. To make room for fresh, new merchandise, she asked Wilkerson to organize a moving sale. “What I remember most about the sale is the outpouring excitement and appreciation from our customers,” says Parks. Would she recommend Wilkerson to other jewelers? “I would recommend Wilkerson because they came in, did what they were supposed to and made us all comfortable. And we met our goals.”

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