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Jewelers Mutual Group Ranked No. 60 on Deloitte’s 2020 Wisconsin 75

Insurer attributes success to its commitment to its customers and the jewelry industry.

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(PRESS RELEASE) NEENAH, WI — Jewelers Mutual Group has announced that it ranked no. 60 on Deloitte’s Wisconsin 75, a ranking of the 75 largest private companies in Wisconsin, based on sales revenue.

This is the company’s second year for the distinguished honor and Jewelers Mutual senior vice president and chief technology officer, Mike Pelto, credits the company’s focus on digital growth, innovation and sense of community to create a well-rounded and successful company. “We’re honored to be recognized among some of Wisconsin’s greatest organizations.”

“Jewelers Mutual’s goal of raising the tide of the jewelry industry starts at home, in Neenah, Wisconsin,” Pelto said. “Our employees, customers and our community are an integral part of our continued growth and success.”

“The Wisconsin 75 list recognizes the important role private companies play in the local economy. Comprised of some of the state’s most recognizable brands and exciting emerging companies, these organizations demonstrate incredible leadership and when called upon, adapt to help guide our state through various obstacles,” said Scott Wrobbel, U.S. central region leader and Wisconsin managing partner of Deloitte LLP.

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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