(PRESS RELEASE) NEW YORK — Royal Chain finally released its much-anticipated annual catalog to retail-ers this month. With more than 550 pages, the book features brand new collections in gold, sterling silver, and its branded collection Phillip Gavriel. The catalog, which was previewed to retailers during Las Vegas jewelry week at the end of August, is just in time for the holiday season, allowing retailers who did not attend the shows to browse the new offerings and place orders with most items available for immediate delivery.
The catalog debuted with a new colorful look, intended to make a splash in an ever-evolving jewelry market. Inspired by the resiliency of the jewelry industry during the pandemic, Royal Chain is focusing on brighter days ahead for the industry and for the world in general.
Royal Chain Vice President, Phillip Gabriel Maroof, says “Our industry may be small and not closely paid atten-tion to by the outside world, but not only it is surviving, it is thriving at a pace not seen in years. We continue with our mission to support the thousands of retailers across the country who rely on us. If we have learned anything over the last two years, it is that jewelry provides a little glimmer of hope even during some of the most pressing times.”
Royal Chain’s 2021-2022 Catalog is available now. You can view the full digital catalog by clicking here. , or request a physical copy by emailing marketing@royalchain.com.
Ready to Relocate? Wilkerson Makes Your Move Seamless
When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time.
"We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them.
Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."
