You do it by creating a Brand Messaging Guide.
Plus, why you really should stop saying “should.”
It’s a slow time, try this experiment in management as well.
And it’s time to finalize plans for any upcoming summer events.
And carve out some time for your employees to shop your competition.
If your advertising seems rote, it probably is. Here’s how to fix it.
And be wary of pay-per-click campaigns.
Plus a good reason to keep price points low for Valentine’s.
New research report shows how jewelers are leveraging social media and ecommerce to cope with pandemic.
Find out the results from a survey conducted in Oct/Nov 2020.
Not all marketing should be hired out. And not all marketing should be done in-house. Here's a guide for jewelers to help you know when to...
Plus some tips for freshening up the store.
Avoid autopilot mode when dealing with customers.
Including advice on holding a “progressive sale” for Valentine’s.
The answer is to be more specific in who you are targeting.
And be sure to read this tip on making your website more accessible to all users.
Including all the actions you should take to maximize results this Christmas.
It's not overly crowded and doesn't cost anything.
These are the feelings working for consumers in today's climate.
It's also a great time to cross-promote via coupons with a nearby business.
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