If you’re thinking of SEO as a way to avoid paying for ads, you might have a long road ahead of you.
When things are slow, give your staff little things they can check off to feel productive.
And now's the time to connect with local magazines about holiday jewelry editorial features.
A solid foundation to reach both old and new clients needs these three supports.
While you're at it, rewrap all case floorboards for a fresh look and move some furniture around.
They're not difficult; you just have to be intentional.
A streamlined experience will result in sales, but maybe not in the online shopping cart.
Connecting with clients in a pandemic environment requires facility with video conferencing.
A quarter of those surveyed do have plans for sales or special offers.
Plus how to take advantage of competitors going out of business.
Trust is everything.
Don't forget to remind holiday customers to bring jewelry in for a free cleaning.
Andrea Hill discusses what kind of content will bring customers back to your store.
Hint: Don't scrimp on photoshoots.
Rework your open to buy for the second half of the year.
Here's how to put the digital resources in place to rise from the ashes of the pandemic.
Plus a great way to take care of local moms ahead of Mother's Day.
Shed the ways of the past and take your business to a higher level.
Don't change your marketing strategy, just your messaging.
Including advice on specific software to use on your website.
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