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The Best Part of Being a Jeweler Is …

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We asked our readers what they like the most.

There’s a lot to like about being a jeweler, and different aspects of the business appeal to different people.

We decided to find out what they love most about their chosen profession.

As we collect responses for this year’s Big Survey, we’re bringing you a few highlights from years past. We call them Big Survey Flashbacks.

Today we bring you a question from our 2014 survey: “What aspect of owning a jewelry store do you enjoy the most?”

Here’s how the answers broke down:

  • Selling! — 58 percent.
  • Buying! — 22 percent.
  • The money! — 12 percent.
  • Teaching my staff! — 8 percent.

It’s interesting to note that there were 20 stores in our survey that reported doing more than $5 million in sales a year. They showed that the big really are different.

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They were:

  • The only group of jewelers to choose “Conquer the world” as their ambition.
  • The only group that liked “buying” the most among a jeweler’s jobs.
  • The group most likely to say their store’s ownership structure resembled the Borgias’ family tree.

Want to have your say on the industry and what it means to own or manage an American jewelry store in 2017? Click HERE to take the latest INSTORE Big Survey. (The survey will probably take about 20 minutes to complete and is designed to be taken solely by store owners and managers.)

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SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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Fun

The Best Part of Being a Jeweler Is …

mm

Published

on

We asked our readers what they like the most.

There’s a lot to like about being a jeweler, and different aspects of the business appeal to different people.

We decided to find out what they love most about their chosen profession.

As we collect responses for this year’s Big Survey, we’re bringing you a few highlights from years past. We call them Big Survey Flashbacks.

Today we bring you a question from our 2014 survey: “What aspect of owning a jewelry store do you enjoy the most?”

Here’s how the answers broke down:

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  • Selling! — 58 percent.
  • Buying! — 22 percent.
  • The money! — 12 percent.
  • Teaching my staff! — 8 percent.

It’s interesting to note that there were 20 stores in our survey that reported doing more than $5 million in sales a year. They showed that the big really are different.

They were:

  • The only group of jewelers to choose “Conquer the world” as their ambition.
  • The only group that liked “buying” the most among a jeweler’s jobs.
  • The group most likely to say their store’s ownership structure resembled the Borgias’ family tree.

Want to have your say on the industry and what it means to own or manage an American jewelry store in 2017? Click HERE to take the latest INSTORE Big Survey. (The survey will probably take about 20 minutes to complete and is designed to be taken solely by store owners and managers.)

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

Promoted Headlines

Most Popular