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These Jewelry Brands Have the Best Resale Value, According to The RealReal

Newly release data ‘speaks to the longevity of top designers.’

Published

6 years ago

December 10, 2018

INSTORE Staff

The RealReal, an online luxury consignment company, has released a list of designer brands with the best resale value.

In the jewelry category, Van Cleef & Arpels comes out on top.

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“The inimitable Van Cleef, with its iconic Alhambra pieces, is #1 for the second year in a row with a 74% resale value and 5% uptick YoY,” the company states.

Cartier also made a strong showing.

“Cartier’s Juste un Clou bracelet continues to be the embodiment of French elegance, selling for 74 percent of its original price,” according to The RealReal.

Anita Ko was third on the list, with a resale value of 69 percent.

In the watches category, Rolex, Patek Philippe and Panerai were all highly ranked for resale value.

“Our unique data speaks to the longevity of top designers, and is a touchstone for shifts in consumer behavior,” said Rati Levesque, the company’s chief merchant. “Gifting heritage and meticulously crafted luxury goods is what extending the life cycle of luxury is all about and ultimately lets everyone participate in the circular economy.”

Check out The RealReal’s Holiday Resale Report here.

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