Headlines

This Is the Watch Brand that Navy SEALs Prefer for Night Missions

Published

8 years ago

February 12, 2016

INSTORE Staff

Luminox A.N.U. series

The special ops force test-drove a variety of brands before settling on one.

Luminox has become the official licensee of the Navy SEALs after partnering with the special operations force for the last 20-plus years, the watchmaker announced.

In 2013, Luminox collaborated with active-duty and retired SEALs to develop a new series of watches with upgraded features. This partnership resulted in the A.N.U. (Authorized for Navy Use) series pictured here, which features a black PVD-plated stainless steel case with screw crown and case back, sapphire crystal, multi-jewel Swiss quartz movement, and a 10-year lithium battery.

“As a research, development, test and evaluation officer for the Navy SEALs, I was asked to find a dependable watch for night missions. After testing a variety of brands in the most arduous conditions, Luminox was the only one still functioning at the end of the evaluation,” says Nick North, Navy SEAL (Ret.).

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”