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True Tales: I Saved Sarge’s Life

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I was a sergeant in the Air Force for 20 years, which I mention in all my advertisements. One day while I was out of town, an older World War II guy comes in to sell a piece of jewelry. My brother Gil offers him a price, and the guy gets very upset, saying it is worth a lot more. Gil patiently explains the price, but the guy says, “When I pulled the Sarge [that’s me] out of that burning tank, he said someday I will repay you for saving my life. Well, today’s the day. The Sarge would pay me this in a minute!” I don’t remember if Gil paid him more or not, but when I got back into town, my employees were laughing. They said, “The guy who pulled you from that burning tank was in while you were gone.” The 20 years I was in the Air Force, I don’t remember ever even seeing a tank in person. It took the cake, great story!!
 
ART A., 
LARGO, FL
 
 
?About three years ago a lady was bragging about how much more she could get elsewhere and how she was a jeweler  
herself on the side. She showed me another piece and I said “Nice Art Nouveau piece!” And she said, “I have had several pieces designed by him.” “Who?” I said. “Art Nouveau”, said the expert seller…. Sheeeesh!? 
 
JEFFREY HESS 
Hess Estate Jewelry; St. Petersburg, FL

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When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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True Tales

True Tales: I Saved Sarge’s Life

Published

on

I was a sergeant in the Air Force for 20 years, which I mention in all my advertisements. One day while I was out of town, an older World War II guy comes in to sell a piece of jewelry. My brother Gil offers him a price, and the guy gets very upset, saying it is worth a lot more. Gil patiently explains the price, but the guy says, “When I pulled the Sarge [that’s me] out of that burning tank, he said someday I will repay you for saving my life. Well, today’s the day. The Sarge would pay me this in a minute!” I don’t remember if Gil paid him more or not, but when I got back into town, my employees were laughing. They said, “The guy who pulled you from that burning tank was in while you were gone.” The 20 years I was in the Air Force, I don’t remember ever even seeing a tank in person. It took the cake, great story!!
 
ART A., 
LARGO, FL
 
 
?About three years ago a lady was bragging about how much more she could get elsewhere and how she was a jeweler  
herself on the side. She showed me another piece and I said “Nice Art Nouveau piece!” And she said, “I have had several pieces designed by him.” “Who?” I said. “Art Nouveau”, said the expert seller…. Sheeeesh!? 
 
JEFFREY HESS 
Hess Estate Jewelry; St. Petersburg, FL

Advertisement

SPONSORED VIDEO

When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

Promoted Headlines

Most Popular