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Benefits of the New and Improved GN Diamond Sales Tool – Featuring Light Brilliancy! (Part1)

2024 is here! Happy New Year to All!

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(PRESS RELEASE) Retailers, wholesalers, store owners, and salespeople take the time to evaluate everything that went right and all that may need improvement. GN Diamond has an easy-to-use sales tool when presenting diamonds. GN realizes that competition is tough, end consumers may have limited time in your store, and they want to understand why your store is different from the store down the street and more importantly why the diamonds you are presenting stand out.

GN’s free, 3rd party light performance score on all loose diamonds helps reduce the sales presentation in ½. It simplifies the sale! There is an abundance of time saved when you can easily show consumers why 1 diamond is better than another diamond. The diamond is better with gentle inclusions.

GN understand the challenges our retailers face on a day-to-day basis and try to help jewelers sell more diamonds. By investing in tools that can provide jewelers with a point of distinction quickly and easily, closing percentages should also go hand in hand.

In 2024, GN looks forward to continue to support retailers with the right inventory at the right prices. Easy to use links on al loose diamonds reveal all the necessary information on the diamond, a 360-degree view, GIA certification and the light performance. Please feel free to call GN today to gain more information on this easy to use tool at 800-724-8810, [email protected] or gndiamond.com.

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Exceeding Every Expectation: How Wilkerson Helped d’Original Jewelers Achieve an Outstanding Retirement Sale

When David Rees decided to retire after 34 years of serving Bellevue, Washington’s Eastside, he and his wife knew their exit from d’Original Jewelers needed to honor their decades-long commitment to customers while meeting their financial goals. Since opening in 1990, David had built a reputation as one of the area’s most trusted names for diamonds, custom jewelry, and repairs. Understanding that a successful retirement sale requires more than just discounting merchandise, David chose Wilkerson to manage his transition. What impressed him most was their attention to detail, particularly in accounting and sales projections. The results far exceeded his expectations — the sale significantly outperformed projections, delivering exceptional financial results that surpassed his retirement goals. “They were always there for support. If we needed anything, they were able to accomplish that,” David shares. For jewelers contemplating retirement, David’s experience demonstrates Wilkerson’s proven ability to deliver outstanding results while providing comprehensive support throughout the entire process. His recommendation? “100% yes.”

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