Press Releases

Christopher Designs Launches New Website

Published

7 years ago

January 2, 2018

INSTORE Staff

Christopher Designs Launches New Website

(PRESS RELEASE) NEW YORK – Christopher Designs announced the launch of it’s new website! After many months of consumer and technological research, followed by several months of development and testing, the new website, rich in bridal and lifestyle imagery and video, is a world-class design with an elegant look and consumer friendly feel.

The new site integrates the designer’s two previous sites, which were separated into Crisscut and L’Amour Crisscut. The new single site is 100% mobile friendly with full HD video capabilities and total social media integration. Product images are beautifully photographed and intricately explained in consumer friendly language.

The site is targeted at consumers with the objective of driving traffic into the Christopher Designs family of fine retail jewelers. On-site, consumers have the option to add pieces to their wish lists and share pieces with friends. Consumers can also find out more about any design by contacting a Christopher Designs Consumer Specialist via telephone or email, or be directed to a fine jeweler in their area to view the piece in person. Christopher Designs fine retailer network is listed, complete with contact information for each, exact location and Google Maps directions.

The new Christopher Designs site www.christopherdesigns.com will be supported in the brands advertising, PR plans, in social media and with both internal and external SEO to generate awareness and traffic.

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”