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Claire’s Expands to Mexico

Fashion brand teams with Exalta to open flagship in Mexico City.




In addition to its latest move into Mexico, U.S.-based Claire’s operates stores in several other international markets, including this one in Switzerland. PHOTO: Yingko/

Claire’s (Hoffman Estates, Ill.) has opened its first store in Mexico, with local partner Exalta. The 1227-square-foot space is in Mexico City’s Plaza Satélite shopping complex and offers jewelry, fashion and hair accessories, toys, tech, cosmetics and more. It also features PIERCED by Claire’s, a private area at the back of the store offering that service.

“Claire’s is a beloved brand with a highly engaged audience, and as we continue to transform into a fashion powerhouse, we are dedicated to constantly expanding upon the places and ways we connect with them,” said Richard Flint, Claire’s President of Europe. “Opening a flagship store in Mexico presents an exciting opportunity to continue building on the brand’s reach through immersive experiences and is just the start of the opportunity we see in this market.”

However, Claire’s did not detail its expansion plans in Mexico. The company, which also operates the Icing retail brand, currently operates 2750 retail stores globally in 17 countries throughout North America and Europe, franchised stores in the Middle East and South Africa and a presence in more than 40 partner retailers worldwide. It also has a presence in the metaverse.



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Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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