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Fan Club: Adel Chefridi

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Fan Club: Adel Chefridi

Anne Sportun raves about Adel Chefridi’s fresh take on old-world styles.

BY BETH BERNSTEIN

 Fan Club: Adel Chefridi

Published in the January0-February 2013 issue

Adel Chefridi launched his jewelry collection in 1998 in New York. Born in Tunisia, he increasingly draws inspiration from his multicultural background, resulting in an attempt in his work to reconcile past and present, nostalgia and hope. His designs are crafted with natural gemstones and recycled metals, and they emphasize simplicity, wearability and durability. Regarding his collection, he explains, “The colors of natural gemstones are the best complement to the natural beauty of people. My work attempts to present the innate beauty of both the gemstones and the wearer.”

ANNE SPORTUN ON ADEL CHEFRIDI

“I MET ADEL CHEFRIDI at a trade show and noticed almost immediately that his work is not only well designed but well finished, with just the right amount of details and nuances and that made it truly stand out for me.”

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“There exists an element of old-world uniqueness to his work that is presented in a fresh, easy-to-understand and easy-to-wear way, which is a winning combination!”

“I respect Adel’s goldsmith training background; it shows in the quality of his workmanship.”

“Many of the designs in the various groupings are well merchandised so that they can cross over. They can be worn layered, or a woman can wear a ring from one line and a pendant from another, and it all coordinates beautifully.”

“Retailers can shop his designs at the price point best suited for their store. He offers sterling silver, high karat gold, and a combination of the two. All are finished with the same attention to detail.”

“Having spent time talking with Adel, I am further impressed with what a warm, kind and generous person he is.”

{igallery id=7190|cid=799|pid=6|type=category|children=0|showmenu=0|tags=|limit=0}

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Fan Club: Adel Chefridi

ANNE SPORTUN: In 1987, Anne Sportun launched Experimetal Jewellery Works, which grew into a retail store in Toronto in 1992 with the help of business partner Barbara Kelly. A second store opened 12 years later, and today, the Anne Sportun Collection has a staff of 25. Sportun describes jewelry as “not bound by words, geography, or ethnicity, but nurtured by a universal language of shapes, symbols and form.” In 2003, she had the honor of having the image of her hands on a Canadian 65-cent postage stamp.

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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Fan Club

Fan Club: Adel Chefridi

Published

on

Fan Club: Adel Chefridi

Anne Sportun raves about Adel Chefridi’s fresh take on old-world styles.

BY BETH BERNSTEIN

 Fan Club: Adel Chefridi

Published in the January0-February 2013 issue

Adel Chefridi launched his jewelry collection in 1998 in New York. Born in Tunisia, he increasingly draws inspiration from his multicultural background, resulting in an attempt in his work to reconcile past and present, nostalgia and hope. His designs are crafted with natural gemstones and recycled metals, and they emphasize simplicity, wearability and durability. Regarding his collection, he explains, “The colors of natural gemstones are the best complement to the natural beauty of people. My work attempts to present the innate beauty of both the gemstones and the wearer.”

ANNE SPORTUN ON ADEL CHEFRIDI

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“I MET ADEL CHEFRIDI at a trade show and noticed almost immediately that his work is not only well designed but well finished, with just the right amount of details and nuances and that made it truly stand out for me.”

“There exists an element of old-world uniqueness to his work that is presented in a fresh, easy-to-understand and easy-to-wear way, which is a winning combination!”

“I respect Adel’s goldsmith training background; it shows in the quality of his workmanship.”

“Many of the designs in the various groupings are well merchandised so that they can cross over. They can be worn layered, or a woman can wear a ring from one line and a pendant from another, and it all coordinates beautifully.”

“Retailers can shop his designs at the price point best suited for their store. He offers sterling silver, high karat gold, and a combination of the two. All are finished with the same attention to detail.”

“Having spent time talking with Adel, I am further impressed with what a warm, kind and generous person he is.”

Advertisement

{igallery id=7190|cid=799|pid=6|type=category|children=0|showmenu=0|tags=|limit=0}

Fan Club: Adel Chefridi

ANNE SPORTUN: In 1987, Anne Sportun launched Experimetal Jewellery Works, which grew into a retail store in Toronto in 1992 with the help of business partner Barbara Kelly. A second store opened 12 years later, and today, the Anne Sportun Collection has a staff of 25. Sportun describes jewelry as “not bound by words, geography, or ethnicity, but nurtured by a universal language of shapes, symbols and form.” In 2003, she had the honor of having the image of her hands on a Canadian 65-cent postage stamp.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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