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Fix That Clunky Website … and Reap the Rewards

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Published

7 years ago

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Is your site truly mobile-friendly?

Do you think your website is mobile-friendly?

Stacy Stahl, founder of the company How He Asked, now under the umbrella of XO Group/TheKnot.com, says 93 percent of small business websites really are not what users would describe as mobile friendly. Your mobile website should not be a shrunken version of your regular website, but truly user-friendly on mobile devices and easy to navigate with one-click operation.

“You have one second to get their attention,” Stahl says.

It needs to load in three seconds flat!

Stahl was a speaker at the American Gem Society Conclave in Hollywood last week.

Seventy-four percent of millennials are unlikely to visit your site again if it’s not friendly and fast.

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“Make sure nothing is flashing and there’s no distracting music playing. Less is more,” she says.

If they do like your website, though, the results can be impressive. Seventy percent of mobile searches lead to some kind of action within an hour, whether it’s making a plan to visit your store, following you on social media or filling out a contact form.

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She Wanted to Spend More Time with Her Kids. She Called Wilkerson.

Your children are precious. More precious than gold? Absolutely! Just ask Lesley Ann Davis, owner of Lesley Ann Jewels, an independent jewelry store that — until the end of 2023 — had quite a following in Houston, Texas. To spend more time with her four sons, all in high school, she decided to close her store. Luckily, she was familiar with Wilkerson and called them as soon as she knew she wanted to move on to bigger, better and more family-focused things. Was she happy with her decision? Yes, she was. Says Davis, “Any owner looking to make that life change, looking to retire, looking to close, looking for a pause in their career, I would recommend Wilkerson. Hands down!”

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Fix That Clunky Website … and Reap the Rewards

mm

Published

7 years ago

on

Is your site truly mobile-friendly?

Do you think your website is mobile-friendly?

Stacy Stahl, founder of the company How He Asked, now under the umbrella of XO Group/TheKnot.com, says 93 percent of small business websites really are not what users would describe as mobile friendly. Your mobile website should not be a shrunken version of your regular website, but truly user-friendly on mobile devices and easy to navigate with one-click operation.

“You have one second to get their attention,” Stahl says.

It needs to load in three seconds flat!

Stahl was a speaker at the American Gem Society Conclave in Hollywood last week.

Advertisement

Seventy-four percent of millennials are unlikely to visit your site again if it’s not friendly and fast.

“Make sure nothing is flashing and there’s no distracting music playing. Less is more,” she says.

If they do like your website, though, the results can be impressive. Seventy percent of mobile searches lead to some kind of action within an hour, whether it’s making a plan to visit your store, following you on social media or filling out a contact form.

Related Topics:

click to Comment(Comment)
Advertisement

SPONSORED VIDEO

She Wanted to Spend More Time with Her Kids. She Called Wilkerson.

Your children are precious. More precious than gold? Absolutely! Just ask Lesley Ann Davis, owner of Lesley Ann Jewels, an independent jewelry store that — until the end of 2023 — had quite a following in Houston, Texas. To spend more time with her four sons, all in high school, she decided to close her store. Luckily, she was familiar with Wilkerson and called them as soon as she knew she wanted to move on to bigger, better and more family-focused things. Was she happy with her decision? Yes, she was. Says Davis, “Any owner looking to make that life change, looking to retire, looking to close, looking for a pause in their career, I would recommend Wilkerson. Hands down!”

Promoted Headlines

Most Popular