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Free and Festive Holiday Marketing From GN Diamond

GN Diamond supports its independent, retail jewelers with free marketing for all social media advertising.

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Free and Festive Holiday Marketing From GN Diamond

(PRESS RELEASE) GN Diamond supports our independent, retail jewelers with free marketing for your website, Facebook, Instagram and social media advertising. The selection shown are just a few for the holidays. But don’t worry we will continue displaying finished jewelry and loose diamonds all throughout the holiday season.

Speaking of holiday season, customers are preparing their inventory analysis now and filling in holes early to avoid any shipping delays or shortages in diamonds that have high demand and a high turnover rate. Never before have we seen fancy shapes like elongated radiants, cushions, even marquise being sold as much as round brilliants. We are seeing a 50-50 ratio with ovals still being the most popular among fancy shapes. In finished goods, Popular items always include diamond studs in a variety of sizes, price points and qualities, a trendy oval ring being set side ways, stackable tennis bracelets, 5 stone wedding bands and diamond tennis necklaces.

We understand the challenges our retailers face on a day-to-day basis and try to help jewelers sell more diamonds by supporting them with the right inventory at the right prices. Our diamonds and diamond jewelry may easily be placed on your website with your mark up of choice to help create traffic within your store. Easy to use links on all loose diamonds reveal all the necessary information on the diamond, a 360-degree view, 3rd party light performance grading, and the Gia certification. Please feel free to call GN today to obtain any of our free marketing pictures and learn more about our diamond inventory. www.GNDiamond.com, sales@gndiamond.com, or 800-724-8810

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This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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