Connect with us

Press Releases

Fruchtman Marketing Names Senior VP of Client Services

David Turgeon is a well-known business strategist.




(PRESS RELEASE) CATHEDRAL CITY, CA – Fruchtman Marketing, a full-service marketing firm, announces the appointment of esteemed business strategist David Turgeon, to the role of senior VP of client services. This strategic addition to the team enhances Fruchtman’s leadership and aligns perfectly with the firm’s ambitious growth trajectory.

After graduating with degrees in English Literature and Business Administration, Turgeon started his career with Canada’s oldest luxury retailer, Henry Birks & Sons in Montreal, Canada. That lasted almost a decade where he served as its national fine jewelry buyer, and national brand marketing manager. With 25-years of experience in strategic business planning, finance and operations, and brand development in the luxury retail sector, including a lengthy tenure as a senior consultant for the late Kate Peterson’s Performance Concepts, Turgeon brings a wealth of knowledge and visionary leadership.

Turgeon shared his excitement for his new role, saying, “I am deeply honored to join the forward-thinking team at Fruchtman Marketing. We are united by shared core values, and I am particularly inspired by their commitment to investing in the success of their clients. This opportunity presents a thrilling challenge, and I am excited to contribute.”

Ellen Fruchtman, president of Fruchtman Marketing, conveyed her enthusiasm for Turgeon’s appointment, saying, “David’s depth of knowledge within the industry will now provide our clients a 360-degree strategy of their entire business – not offered by any other firm in the industry. We have always said marketing is but one component of the success of any business. We now have the full capability of offering a level of consultation that delves into the intricacies of their business. We have known and worked with David in his other business capacity for well over a decade. There could be no better person to join this organization to help our clients reach their full potential.”

Fruchtman Marketing maintains a robust portfolio of some of the heaviest hitters in the jewelry industry across the country. The firm is renowned for the wide range of services including SEO, paid search, social marketing, web design, email marketing, and more traditional avenues like direct mail, co-op management and broadcast.




When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

Promoted Headlines

Most Popular