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Go Vintage With a Summer of Love Event … and More Event Ideas for June

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Fifty years may have passed since the Summer of Love, but the mythology still burns, which makes this cultural touchstone a great inspiration for a summer party. Maybe a trunk show with a vintage feel, a designer inspired by earth issues? Another option: A Lucy in the Sky of Diamonds Sale. June is also the 50th anniversary of the release of “Sgt. Pepper’s Lonely Hearts Club Band.” 

  • June 8 On the 105th anniversary of the first Ziegfield Follies, hold a fancy-dress party to mark one of Broadway’s high points. Pearls and art deco-inspired jewelry are de rigeur. 
  • June 17 Mark the 45th anniversary of Watergate by doing something conspiratorial-feeling but useful: Shred those old financial papers piled up in your study. (But check with your CPA first).
  • June 28 Chicago’s Gay and Lesbian Pride Parade, held today, is the biggest in the country. Get involved locally in activities planned to market LGBT Pride Month.

This article originally appeared in the June 2017 edition of INSTORE.

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Go Vintage With a Summer of Love Event … and More Event Ideas for June

mm

Published

on

Fifty years may have passed since the Summer of Love, but the mythology still burns, which makes this cultural touchstone a great inspiration for a summer party. Maybe a trunk show with a vintage feel, a designer inspired by earth issues? Another option: A Lucy in the Sky of Diamonds Sale. June is also the 50th anniversary of the release of “Sgt. Pepper’s Lonely Hearts Club Band.” 

  • June 8 On the 105th anniversary of the first Ziegfield Follies, hold a fancy-dress party to mark one of Broadway’s high points. Pearls and art deco-inspired jewelry are de rigeur. 
  • June 17 Mark the 45th anniversary of Watergate by doing something conspiratorial-feeling but useful: Shred those old financial papers piled up in your study. (But check with your CPA first).
  • June 28 Chicago’s Gay and Lesbian Pride Parade, held today, is the biggest in the country. Get involved locally in activities planned to market LGBT Pride Month.

This article originally appeared in the June 2017 edition of INSTORE.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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