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Gem Quiz

Here’s the Answer to June’s Gem Quiz

And congratulations to the winner.




Here’s the Answer to June’s Gem Quiz

We travelled back to the dark ages of jewelry last month with a gem that was central to the mourning jewelry of the Victorian age. The correct answer, as provided by Valerie Duermeyer of Gentilcore Jewelers in Pittsburgh, PA, was – jet! Well done, Valerie, who snags this month’s Gem Geek t-shirt. And congratulations also to all our other honorable mentions who sent in the right answer. A new Gem Quiz will go online soon at Be sure to look out for it!

Honorable Mentions

Cynthia Allen
Pave’ Fine Jewelry
Oakland, CA

Tom Blair
MJ Christensen Diamonds
Las Vegas, NV

Dan Bogue
New Rochelle, NY

James Bowien
Bob Richards Jewelers
Germantown, TN


Mellisa Cash
Italian By Association
Okmulgee, OK

Francine Fantuzzo
Fort Myers, FL

Steve Glazer
Bob Richards Jewelers
Germantown, TN

Anne Henderson
Henderson & Co Jewelers
Mechanicsburg, PA

Todd Huebner
Josephs Jewelers
Des Moines, IA

Jean Jung
Gold Dreams
Fairfax, CA


Suzanne Kluh
Kluh Jewelers
Lacey, WA

Lisa Lyons
Clarkson Jewelers
Ellisville, MO

Laura Mae
Maejean Vintage
Lancaster PA

Mandy Mott
Becker’s Jewelers
Old Saybrook, CT

Lori Moyer
Lori Moyer Designs
State College, PA

Elycia Norton
VAEL Designs
East Windsor, NJ


Roger Pauling
Lapidary Arts
Plano, TX

Brette Peters
Dixon Jewellers
Ottawa, Ontario, Canada

Brenda Reichel
Carats & Karats
Honolulu, HI

Alexander Rysman
Romm Diamonds
Brockton, MA

Kate Shay
Scott & Company Fine Jewelers
New Oxford, PA

Laura Stanley
Laura Stanley Personal Jeweler
Little Rock, AR

Apryl Thunberg
Alexander Zachary
Mooresville, NC

Tracy Wilke
G. H. Wilke & Co.
San Gabriel, CA

Carolyn Yost
Carolyn Yost Estate Jewelry
Stonington, CT

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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